March 5, 2022
The Times UK recently published insight featuring Shuba Srinivasan, Professor of Marketing, on the recent changes shopping malls across the U.S. are making to keep themselves alive.
“Hospitals offer a steady revenue stream that is less volatile. While it appears strange [to] get cancer treatment at the location where you purchased socks”
Shuba Srinivasan
Professor of Marketing
The article details the ongoing hurdles big department stores have been facing over the past few years due to Amazon becoming the world’s largest retailer and the general growth in online retail. As a result, malls are developing healthcare facilities and installing equipment needed for operating rooms and clinics in an effort to bring in crowds.
This concept is part of a larger trend toward commercializing healthcare. Shuba speaks to what it will mean for our current healthcare systems by stating, “Hospitals offer a steady revenue stream that is less volatile… While it appears strange [to] get cancer treatment at the location where you purchased socks,” the new centers “could be a significant upgrade on traditional medical centres”.