Welcome to Insights@Questrom

Welcome to Insights@Questrom, a new digital hub for relevant, thought-provoking ideas on emerging business topics by Boston University Questrom School of Business. This platform will feature valuable insights for business practice in the form of videos, articles, webinars, and opinion pieces surrounding Questrom's latest research and initiatives as well as expertise from Questrom faculty, administrators, students, and alumni.

Through Insights@Questrom, we capture and collect ideas in a comprehensive, accessible format that highlights the extraordinary variety of thought at Questrom and at Boston University.

This hub is divided into two categories – business challenges and business functions. Business challenges include business policy & markets, digital business, diversity, equity & inclusion, entrepreneurship & innovation, future of work, health & healthcare, risk, and social impact. Business functions include corporate strategy, finance & accounting, leadership & management, marketing, operations, innovation, and technology.

Visitors can also access exclusive Insights@Questrom Live events and videos featuring prominent business leaders, Questrom alumni, and current faculty. Featured guests will share how they have navigated their industries, optimized business performance, and adapted to change. Faculty will share key take-aways from their research and apply their expertise to the current business landscape, on topics as varied as cryptocurrency, drug pricing, antitrust, and consumers’ acceptance of artificial intelligence in healthcare.

Research Institutes

Our three research institutes, the Digital Business Institute, Susilo Institute for Ethics in the Global Economy, and the Human Resources Policy Institute, are essential contributors to Insights@Questrom. They produce thought leadership in areas critical to business success today. Read more about them below:

  • The Digital Business Institute nurtures a vibrant community of students, faculty, and researchers alike with interests in digital business, focusing on the practical application of research to the real-world challenges in our ever-changing business world.
  • The Susilo Institute for Ethics in the Global Economy develops ethical capacity in today’s and tomorrow’s global business decision-makers to lead with integrity, inspire courage through action, and use their voices boldly to impact their organizations and the world.
  • Human Resources Policy Institute harnesses the power of people to inspire, impact, and innovate modern HR policy and practice through a partnership of member companies, faculty, and HRPI fellows.

Be sure to check back often! Our content stream will be updated regularly with engaging ideas and valuable thought leadership.

Stay In Touch

Boston University Questrom School of Business
595 Commonwealth Avenue
Boston, MA 02215

Latest Posts

The power outages in Texas due to a winter storm are causing people to point to the fragility of energy systems powered by fossil fuels compared to sustainable energy. This is controversial in an oil-powered state. Will this argument convince Texas to make bigger strides

When will Congress get to a major “infrastructure bill” that has significant energy provisions in it, and what’s likely to be included? How does the Energy Innovation and Carbon Dividend Act compare to a price signal on carbon? Questrom's Peter Fox-Penner spoke with guest speaker

The pandemic and subsequent economic downturn have forced companies to readjust their business models and pivot quickly to adapt to new needs and constraints. Professor of Strategy & Innovation Siobhan O’Mahony and Research Assistant Veronica Escobar-Mesa discuss the importance of innovation, even during a downturn.

Professor of Marketing Carey Morewedge, with coauthors Haewon Yoon (Indiana University Kelley School of Business) and Irene Scopelliti (Business School of City, University of London), recently completed a study on groundbreaking cognitive bias interventions. Carey sat down with Insights@Questrom to explain this research and its

As pharmaceutical companies and politicians scramble to disseminate the COVID-19 vaccine, one thing has become clear – accessibility is not equal. Insights@Questrom spoke with Professor Joseph Restuccia to learn what factors affect access to quality healthcare and how we can ensure equal access to the

Human brands such as Calvin Klein and David Beckham are at once hugely powerful as well as highly risky. In this article Susan Fournier, Dean at Boston University Questrom School of Business, and Giana Eckhardt, Professor of Marketing at Royal Holloway University of London, explain