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Welcome to Insights@Questrom

Welcome to Insights@Questrom, a new digital hub for relevant, thought-provoking ideas on emerging business topics by Boston University Questrom School of Business. This platform will feature valuable insights for business practice in the form of videos, articles, webinars, and opinion pieces surrounding Questrom's latest research and initiatives as well as expertise from Questrom faculty, administrators, students, and alumni.

Through Insights@Questrom, we capture and collect ideas in a comprehensive, accessible format that highlights the extraordinary variety of thought at Questrom and at Boston University.

This hub is divided into two categories – business challenges and business functions. Business challenges include business policy & markets, digital business, diversity, equity & inclusion, entrepreneurship & innovation, future of work, health & healthcare, risk, and social impact. Business functions include corporate strategy, finance & accounting, leadership & management, marketing, operations, innovation, and technology.

Visitors can also access exclusive Insights@Questrom Live events and videos featuring prominent business leaders, Questrom alumni, and current faculty. Featured guests will share how they have navigated their industries, optimized business performance, and adapted to change. Faculty will share key take-aways from their research and apply their expertise to the current business landscape, on topics as varied as cryptocurrency, drug pricing, antitrust, and consumers’ acceptance of artificial intelligence in healthcare.

Research Institutes

Our three research institutes, the Digital Business Institute, Susilo Institute for Ethics in the Global Economy, and the Human Resources Policy Institute, are essential contributors to Insights@Questrom. They produce thought leadership in areas critical to business success today. Read more about them below:

  • The Digital Business Institute nurtures a vibrant community of students, faculty, and researchers alike with interests in digital business, focusing on the practical application of research to the real-world challenges in our ever-changing business world.
  • The Susilo Institute for Ethics in the Global Economy develops ethical capacity in today’s and tomorrow’s global business decision-makers to lead with integrity, inspire courage through action, and use their voices boldly to impact their organizations and the world.
  • Human Resources Policy Institute harnesses the power of people to inspire, impact, and innovate modern HR policy and practice through a partnership of member companies, faculty, and HRPI fellows.

Be sure to check back often! Our content stream will be updated regularly with engaging ideas and valuable thought leadership.

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Boston University Questrom School of Business
595 Commonwealth Avenue
Boston, MA 02215

Latest Posts

Team learning has become more important than ever as remote work technologies enable easier collaboration across great distances. In this Insights Q&A, three Questrom professors specializing in Management and Organizations- Master Lecturer Dr. Sandi Deacon Carr, Senior Lecturer Dr. Paul “Hutch” Hutchinson, and Senior Lecturer

Information Technology & Innovation Foundation recently published insight co-authored by Peter Fox-Penner, Professor of Practice. Peter’s study focuses on the goal of rebuilding the nation’s manufacturing sector and the uncertainty around climate change and policies to balance these two issues.

The Institute for Sustainable Energy at Boston University recently co-hosted the webinar “Improving Sustainable Investing through Better ESG Metrics” featuring insight from Nina Mazar, Professor of Marketing. “When we're talking about ESG, I think it’s really about the longer-term perspective and trying to really acknowledge and

In this Insights Q&A, a team of Questrom researchers- Assistant Professor, Marketing Chiara Longoni, Associate Professor, Marketing Remi Trudel, and PhD Marketing Student Anna Tari Sanchez- explore role of “green” pricing: cost changes that arise from environmental or sustainability-focused practices. Their findings contain lessons for

On May 4th, Boston University Questrom School of Business and Innovate@BU hosted Steve Blank and Alex Osterwalder in a webinar discussing Corporate Innovation. They are two of the top thought leaders on how innovation is cultivated and grown within a large company. Osterwalder recently published

In this Insights Q&A, Dean’s Research Scholar and Associate Professor, Marketing Monic Sun tackles the increasing influence of social media and other technologies on branding. How companies are adapting their marketing efforts to the new digital landscape is an ever-evolving topic, and one which she