Publications

Coverage of published research from Questrom faculty


 

 

Harvard Business Review recently published an article coauthored by Caroline Flammer, Dean’s Research Scholar and Associate Professor of Strategy and Innovation. Caroline and her coauthors at Harvard Business School explored what effect shareholder activism has on companies disclosing the risks of climate change on their business and how such disclosures affect markets and the companies themselves.

American Sociological Review recently published an article authored by Michel Anteby, Dean’s Research Scholar and Professor, Management & Organizations and Audrey Holm, Lecturer, Management & Organizations. Michel and Audrey highlighted an unusual field- puppetry- to examine how the move of puppeteers from the live stage to televised performances necessitated differing expertise within the industry. Expertise is a key currency in today’s knowledge economy. Yet as experts increasingly move across work contexts, how expertise translates across contexts

For 20 years progressive thinkers have argued that a more sustainable form of capitalism would arise if companies regularly measured and reported on their environmental, social, and governance (ESG) performance. While reporting has become widespread, and some firms are deriving benefits from it, environmental damage and social inequality are still growing. Kenneth Pucker, Lecturer in Management & Organizations, outlines challenges with sustainability reporting and sustainable investing in an HBR article.

Large digital multisided platforms (MSPs) such as Amazon, Alibaba, and Apple’s App Store have made it significantly easier for sellers to reach new consumers. However, as thousands of companies, large and small, have discovered, conducting business on these MSPs carries significant risks. Andrei Hagiu, Associate Professor of Information Systems, explores these risks and ways to mitigate them in a recent HBR article.

Behavioral economics has shown that nudges can be used to help individuals act in their best interests. But can you apply similar tools to change organizational behavior? Nina Mazar, Marketing Professor and Co-Director of The Susilo Institute For Ethics In The Global Economy, was recently featured in Harvard Business Review discussing if, like people, organizations can be nudged to do the right thing.

Lecturer of Management Constance Hadley recently had a piece published in MIT Sloan Management Review on team member loneliness. Specifically, her piece looks at trends in team collaboration and social interaction before and during the shift to remote work due to COVID-19.

Professor Nitin Joglekar recently published an article in MIT Sloan Management Review on adapting supply chains to react to times of increased need. The pandemic has shown the need to make slow-moving supply chains more efficient, and Nitin’s research uses data and partner collaboration to do so.

Questrom’s Andy King recently published an article in the Stanford Social Innovation Review on the “win-win” strategies businesses utilize. It explores the ways in which companies are attempting to address social and environmental issues, which they argue will promote social good and lead to higher profits.

AI continues to enhance the consumer shopping experience. Chiara Longoni, Assistant Professor of Marketing, recently discussed her article published in the Journal of Marketing — based on data from over 3,000 people who took part in 10 experiments: When consumers are seeking functional or practical products, they tend to trust AI's recommendations more than a human's. But the opposite is true when consumers are looking for experiential or sensory products. She discusses this in a recent HBR article.