Why You Should Offer a Take-Back Program for Your Old Products
by Anna Tari, Remi Trudel February 26, 2024 Colour Laboratory/Stocksy Summary. Countries around the world are enacting legislation, known as extended producer...
Remi Trudel is an associate professor of marketing at Boston University Questrom School of Business. His research interests focus on consumer well-being. His research agenda is driven by a desire to understand consumer decision making in three substantive areas – sustainability, health and diet, and personal finance – so as to provide consumers, marketers, and policy makers with the means to make better, more sustainable decisions for themselves, society, and the environment. He has published in the top academic journals including the Journal of Consumer Research, Journal of Marketing Research, and the Journal of Consumer Psychology.
by Anna Tari, Remi Trudel February 26, 2024 Colour Laboratory/Stocksy Summary. Countries around the world are enacting legislation, known as extended producer...
In this Insights Q&A, a team of Questrom researchers- Assistant Professor, Marketing Chiara Longoni, Associate Professor, Marketing Remi Trudel, and...
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