TikTok and the Future of Digital Marketing: Lessons from Khartoon Weiss
Questrom School of Business recently welcomed Khartoon Weiss, TikTok’s Global Head of Agency and Accounts, for an engaging session that...
Shannon Light is an Insights@Questrom contributor and Account Manager for the Belfort Group, a fully integrated Digital Marketing, PR, and Creative agency. In collaboration with Questrom School of Business, Shannon and the Belfort Group team help manage Insights@Questrom and continue to assist with thought leadership opportunities for Questrom faculty, students, and alumni.
Questrom School of Business recently welcomed Khartoon Weiss, TikTok’s Global Head of Agency and Accounts, for an engaging session that...
This month, Questrom School of Business welcomed Paul Toms (CAS, ECON'06), Chief Marketing Officer of Wayfair, to share his insights...
From the guarded corridors of Disneyland to the strategic planning rooms of Harvard Business School, Professor Anteby's tales offer a...
Unlock the secrets of "Fusion Strategy," the groundbreaking approach that's rewriting the playbook for industrial giants.
Explore the topic of online speech regulation with Kabrina Chang and Marshall Van Alstyne as they dissect the debates at...
Discover innovation in leadership and organizational change with Professor Emerita Karen Golden-Biddle as we explore her upcoming book, “The Untapped...
On this episode of the Insights at Questrom podcast, Insights@Questrom contributor Shannon Light sat down with Chris Dellarocas, Associate Provost...
On this episode of the Insights@Questrom Podcast, we talk to Greg Stoller, Master Lecturer of Strategy and Innovation and Director...
This month, Questrom School of Business welcomed Shannon Watkins, Chief Marketing Officer of the Jordan Brand, to the stage to...
Questrom School of Business welcomed Questrom alumna, traveler, and investor, Kim Edwards to participate in the ‘Retire Early Panel’ event...
In this episode of the Insights@Questrom Podcast, we talk to Greg Stoller, Senior Lecturer of Strategy and Innovation at Questrom...
Moshe Cohen, Senior Lecturer in Management & Organizations, sits down with Insights Contributors Steve Sisto and Shannon Light to discuss...
In this episode of the Insights@Questrom Podcast, we talk to Ian Mashiter, Curriculum Director of Innovate@BU and Master Lecturer in...
Questrom School of Business welcomed CNBC’s Senior Media & Tech Correspondent Julia Boorstin to the stage at the Rafik B....
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