Why are Shein and Forever 21 joining forces, and what will be the impact on both companies? In this Expert Take, Greg Stoller, Master Lecturer in Strategy and Innovation, discusses the recent partnership of fast fashion retailers Shein and Forever 21 and what this means for Shein’s investment in the company.
Boston University Questrom School of Business
595 Commonwealth Avenue
Boston, MA 02215
© 2023 Trustees of Boston University