Monday, October 2, 2023

Insights@Questrom

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Companies may benefit from transparency about racial diversity efforts

Coworking Spaces Can Help Prevent Employee Loneliness, Isolation

Impact of Electric Vehicle Charging Station Installation on Foot-Traffic at Brick-and-Mortar Retailers

How Apple Defines Consumer Logic

There’s a Problem With the Telehealth Revolution

We’re Not Racing to the Moon, We’re Making It Home

What Is ‘Big Law?’

How to Make American Health Care Cheaper and Better
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Shein & Forever 21 Strike a Deal

Questrom and BU Means Innovation and Entreprenuership

A new travel nightmare: New passport delays lasting 13 weeks

Leadership Communications

Demotivating Effects of Relative Performance Feedback on Middle-Ranked Workers’ Performance

AI: What is it and how will it impact business?

Is Creativity in Advertising Dead in the age of AI?

How Higher Ed Can Contend with Learning Platforms

How Companies Deal with Disruption
Insights Events
In the Media
Companies may benefit from transparency about racial diversity efforts

Return to Office Brings CEO Relationships Back to the Forefront

Coworking Spaces Can Help Prevent Employee Loneliness, Isolation

How Apple Defines Consumer Logic

There’s a Problem With the Telehealth Revolution

Best Savings Accounts

We’re Not Racing to the Moon, We’re Making It Home

What Is ‘Big Law?’

How to Make American Health Care Cheaper and Better
Trending Tags
Publications
AI Adoption in U.S. Health Care Won’t Be Easy

Where Should Your Company Start with GenAI?

How Retailers Can Capitalize on the “Refund Effect”

Should Companies Refrain From Making Political Statements?

Make It Safe for Employees to Speak Up – Especially in Risky Times

Will Generative AI Create a New Era of Search Competition?

A Better Approach to Customer-Centric Messaging and Engagement

How Coworking Spaces Impact Employee Well-Being

Will Salary Transparency Laws Change Employee Compensation?
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Insights@Questrom

Insights@Questrom

Home Tag Barb Bickart

Tag: Barb Bickart

[BU Today] How Much Did US Insurers Waste on Ivermectin for COVID?

[BU Today] Rethinking Valentine’s Day Marketing for the Unattached or Lonely

byBarbara Bickart

February 9, 2022

Most people are no strangers to the massive amounts of marketing emails sent around holidays. For some, these emails simply ...

When Influence Goes Too Far: Social Media’s Effect on the Capitol Riots

When Influence Goes Too Far: Social Media’s Effect on the Capitol Riots

byBarbara Bickart

February 6, 2021

In this Insights@Questrom Q&A, Barbara Bickart, Senior Associate Dean of Graduate Programs and Associate Professor of Marketing, explains how influencers ...

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Generative AI Perspectives

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M&A and Product Management in the Tech Industry

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The Unintended Consequences of Digital Health Innovation

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