Insights@Questrom

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A Sustainable Future Prof. Andrew King, Boston University, on the Replication Crisis in Sustainable Investing

Is capitalism falling out of favor? We analyzed 400,000 news stories to find out

Bracing for impact: Supreme Court to hear arguments on TikTok ban Friday

What are pharmacy benefit managers? A health economist explains how lack of competition drives up drug prices for everyone

Why Christmas trees in Europe are so much cheaper than in Canada

Public EV Chargers Are Good For The Planet. They’re Also Good For Business.

The door is open for Musk’s DOGE to achieve a quick win: Slashing billions of dollars in fraud in federal programs like Medicare

Beyond the Spotlight: The Realities of Content Creation in a $500 Billion Industry
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Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

Real Estate Ripples from a Landmark Settlement

The Hidden Wisdom of Cultural Pushback

Fusion Strategy: Navigating the Industrial Evolution

SCOTUS: Exploring the Future of Content Moderation, Internet Law, and Free Speech

Unleashing the Power of Discovery in Leadership and Organizational Change

Transforming Employee Development with Generative AI

Bridging the Classroom to the Real World

Better Health Economics: An Introduction for Everyone
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In the Media
A Sustainable Future Prof. Andrew King, Boston University, on the Replication Crisis in Sustainable Investing

Is capitalism falling out of favor? We analyzed 400,000 news stories to find out

Bracing for impact: Supreme Court to hear arguments on TikTok ban Friday

What are pharmacy benefit managers? A health economist explains how lack of competition drives up drug prices for everyone

Why Christmas trees in Europe are so much cheaper than in Canada

Public EV Chargers Are Good For The Planet. They’re Also Good For Business.

The door is open for Musk’s DOGE to achieve a quick win: Slashing billions of dollars in fraud in federal programs like Medicare

The Perils of Voice Veneer: The Case of Disneyland Puppeteers’ Unionization Efforts

Egg nog and networking
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Publications
Research: When Prototypes Don’t Yield Useful Insights

Transforming Products into Platforms: Unearthing New Avenues for Business Innovation

We’re Still Lonely at Work

17 Team-Building Activities for In-Person, Remote, and Hybrid Teams

3 Ways to Support Employees with Bipolar Disorder

Will That Marketplace Succeed?

Research: Why Companies Should Disclose Their Lack of Progress on DEI

Tech at Work: How the End of Cookies Will Transform Digital Marketing

How Automakers Can Address Resistance to Self-Driving Cars
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Insights@Questrom

Home Tag Marketing

Tag: Marketing

The Hidden Risk of Getting Paid in Stock Options

Hate Valentine’s Day? There’s a Market for You, Too.

byBarbara Bickart

February 11, 2024

February 11th, 2024 The New York Times recently published an article featuring Barbara Bickart, Associate Professor of Marketing, discussing how ...

Barbie: A Revolving Legacy

byPatricia Hambrick

Despite that sales were down 22% in 2023, Barbie is trending again.

The Relevance of the Barbie Experience

The Relevance of the Barbie Experience

July 24, 2023 It’s not just a brand extension, it’s the relevant brand we need Under all the Barbie hype, ...

Is Elon Musk right to ditch the Twitter bird logo?

byShuba Srinivasan

July 25, 2023 BBC News recently published an article featuring Shuba Srinivasan, Professor of Marketing, discussing Elon Musk’s decision to ...

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