• About Us
  • Get Insights to Your Inbox
Thursday, July 16, 2026
Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors
Search in posts
Search in Author
Search Events
Filter by Categories
Action Learning
Artificial Intelligence in Business
Book Club
Books
BU Today
Business Challenges
Business Education
Business Functions
Business Policy & Markets
Corporate Strategy
Digital Business
Digital Business Institute
Diversity, Equity & Inclusion
Entrepreneurship & Innovation
Events
Expert Take
Feature
Finance & Accounting
Future of Business Education
Future of Work
Global Media
Harvard Business Review
Health, Biopharma, & Health-Tech
Human Resources Policy Institute
Innovation
Insights Live
Institute for Sustainable Energy
Journals
Language of Business
Leadership & Management
Local Media
Marketing
Media Mention
Multimedia
National Media
Newsletter Spotlight
Op-Ed
Operations
Opinion
Our Insights
Partners in Business Ethics
Podcast
Publications
Research Institutes
Risk
ScienceDirect
Silicon Valley Bank
Sloan Management Review
Social Impact
Special Series
Susilo Institute for Ethics in the Global Economy
Technology
The Brink
Thinkers50@BUQuestrom: Passion & Purpose
Videos
Insights@Questrom
  • Our Insights
    • All
    • Business Challenges
    • Business Education
    • Business Functions
    The Hidden Risk of Getting Paid in Stock Options 

    We’re Only Starting to Grasp the Pitfalls of Using A.I. at Work 

    It’s Google’s world. Regulators are just living in it. 

    Why this year’s World Cup is so pricey 

    Walk to Work: Practicing Reality in an Age of Shortcuts  

    Walk to Work: Practicing Reality in an Age of Shortcuts  

    High costs push more Americans to rent instead of buy 

    High costs push more Americans to rent instead of buy 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Insights@Questrom May 2026 Recap

    Insights@Questrom May 2026 Recap

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

  • Videos & Podcast
    • All
    • Podcast
    • Videos
    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    How Leaders Turn Purpose Into Daily Behaviors

    Beyond Clicks and Sales: How Advertising Shapes Company Value in the Eyes of Investors

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Tariffs and Their Economic Impact

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Navigating Internet Privacy: Unpacking Cookies, Dark Patterns, and Future Data Protection Challenges (2)

    Beyond Prototypes: Rethinking Innovation in Complex Ecosystems with Prof. Douglas Hannah

    Beyond Prototypes: Rethinking Innovation in Complex Ecosystems with Prof. Douglas Hannah

    Is Business Broken? Season 2 out now! 

    Is Business Broken? Season 2 out now! 

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Redefining Retirement: Navigating Emotional and Social Transitions with Insightful Strategies

    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Real Estate Ripples from a Landmark Settlement

  • Insights Events
    • Events
    • Insights Live
    • Questrom Institute Events
  • In the Media
    • All
    • BU Today
    • Global Media
    • Local Media
    • National Media
    • Op-Ed
    • The Brink
    The Hidden Risk of Getting Paid in Stock Options 

    We’re Only Starting to Grasp the Pitfalls of Using A.I. at Work 

    It’s Google’s world. Regulators are just living in it. 

    Why this year’s World Cup is so pricey 

    High costs push more Americans to rent instead of buy 

    High costs push more Americans to rent instead of buy 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    A Risk Management Nightmare at Silicon Valley Bank

    FIFA says ‘market rates’ explain World Cup prices. Economists say the market was rigged by design 

    Shareholders Are People, Too

    Corporate America Splurges on Top Execs While Skimping on Rank and File 

    Best Personal Loans for a 600 Credit Score

    Best Business Credit Cards for New Businesses

  • Publications
    • All
    • Books
    • Harvard Business Review
    • Journals
    • Sloan Management Review
    How Retailers Can Capitalize on the “Refund Effect”

    Research: When Consumers Have More Control Over Ads, They Respond Better 

    How Retailers Can Capitalize on the “Refund Effect”

    Gen AI Could Fix Performance Reviews—or Make Them Even Worse 

    How Retailers Can Capitalize on the “Refund Effect”

    What Global Companies Lose When Decision-Making Revolves Around Headquarters 

    How Retailers Can Capitalize on the “Refund Effect”

    Research: Why You Shouldn’t Treat AI Agents Like Employees 

    How Retailers Can Capitalize on the “Refund Effect”

    Employees Are Relying on AI for Personal Support. That’s Risky. 

    How Retailers Can Capitalize on the “Refund Effect”

    Why Gen AI Feels So Threatening to Workers 

    How Retailers Can Capitalize on the “Refund Effect”

    Is Your Enterprise Data Strategy Ready for the Age of Intelligence? 

    How Retailers Can Capitalize on the “Refund Effect”

    Could the GPT Store Turn ChatGPT into a Platform Powerhouse? 

    How Retailers Can Capitalize on the “Refund Effect”

    How to Monetize Volunteer-Driven Platforms 

  • Questrom Book Club
Insights@Questrom
  • Our Insights
    • All
    • Business Challenges
    • Business Education
    • Business Functions
    The Hidden Risk of Getting Paid in Stock Options 

    We’re Only Starting to Grasp the Pitfalls of Using A.I. at Work 

    It’s Google’s world. Regulators are just living in it. 

    Why this year’s World Cup is so pricey 

    Walk to Work: Practicing Reality in an Age of Shortcuts  

    Walk to Work: Practicing Reality in an Age of Shortcuts  

    High costs push more Americans to rent instead of buy 

    High costs push more Americans to rent instead of buy 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Insights@Questrom May 2026 Recap

    Insights@Questrom May 2026 Recap

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

  • Videos & Podcast
    • All
    • Podcast
    • Videos
    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    How Leaders Turn Purpose Into Daily Behaviors

    Beyond Clicks and Sales: How Advertising Shapes Company Value in the Eyes of Investors

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Tariffs and Their Economic Impact

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Navigating Internet Privacy: Unpacking Cookies, Dark Patterns, and Future Data Protection Challenges (2)

    Beyond Prototypes: Rethinking Innovation in Complex Ecosystems with Prof. Douglas Hannah

    Beyond Prototypes: Rethinking Innovation in Complex Ecosystems with Prof. Douglas Hannah

    Is Business Broken? Season 2 out now! 

    Is Business Broken? Season 2 out now! 

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Redefining Retirement: Navigating Emotional and Social Transitions with Insightful Strategies

    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Real Estate Ripples from a Landmark Settlement

  • Insights Events
    • Events
    • Insights Live
    • Questrom Institute Events
  • In the Media
    • All
    • BU Today
    • Global Media
    • Local Media
    • National Media
    • Op-Ed
    • The Brink
    The Hidden Risk of Getting Paid in Stock Options 

    We’re Only Starting to Grasp the Pitfalls of Using A.I. at Work 

    It’s Google’s world. Regulators are just living in it. 

    Why this year’s World Cup is so pricey 

    High costs push more Americans to rent instead of buy 

    High costs push more Americans to rent instead of buy 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    A Risk Management Nightmare at Silicon Valley Bank

    FIFA says ‘market rates’ explain World Cup prices. Economists say the market was rigged by design 

    Shareholders Are People, Too

    Corporate America Splurges on Top Execs While Skimping on Rank and File 

    Best Personal Loans for a 600 Credit Score

    Best Business Credit Cards for New Businesses

  • Publications
    • All
    • Books
    • Harvard Business Review
    • Journals
    • Sloan Management Review
    How Retailers Can Capitalize on the “Refund Effect”

    Research: When Consumers Have More Control Over Ads, They Respond Better 

    How Retailers Can Capitalize on the “Refund Effect”

    Gen AI Could Fix Performance Reviews—or Make Them Even Worse 

    How Retailers Can Capitalize on the “Refund Effect”

    What Global Companies Lose When Decision-Making Revolves Around Headquarters 

    How Retailers Can Capitalize on the “Refund Effect”

    Research: Why You Shouldn’t Treat AI Agents Like Employees 

    How Retailers Can Capitalize on the “Refund Effect”

    Employees Are Relying on AI for Personal Support. That’s Risky. 

    How Retailers Can Capitalize on the “Refund Effect”

    Why Gen AI Feels So Threatening to Workers 

    How Retailers Can Capitalize on the “Refund Effect”

    Is Your Enterprise Data Strategy Ready for the Age of Intelligence? 

    How Retailers Can Capitalize on the “Refund Effect”

    Could the GPT Store Turn ChatGPT into a Platform Powerhouse? 

    How Retailers Can Capitalize on the “Refund Effect”

    How to Monetize Volunteer-Driven Platforms 

  • Questrom Book Club
Insights@Questrom
Home Publications Harvard Business Review

ESG Investing Isn’t Designed to Save the Planet

Andrew KingfeaturingAndrew King
August 1, 2022 - Updated On August 4, 2022
in Harvard Business Review, Publications
39
0
ESG Investing
Share on FacebookShare on TwitterShare on LinkedIn

August 1, 2022

Harvard Business Review recently published an article coauthored by Andrew King, Questrom Professor of Management and Professor, Strategy & Innovation, addressing the historic surge in popularity of ESG investments and their impact on major societal problems.

Many individuals, institutional investors, and even portfolio managers are confused by the contradictory claims of ESG investments depicted in marketing materials. The authors argue that acknowledging and clarifying all of ESG investing’s shortcomings will help pivot to more productive and urgent endeavors.

“Though ESG investing is oversold, it is not the ‘devil incarnate.’ The addition of ESG fundamentals to traditional investing might someday allow investors to better predict returns and risks, but it will not save the planet.”

Andrew King
Questrom Professor of Management, Strategy & Innovation

Using evidence-backed observations, Andrew and his coauthor argue that ESG investing won’t address our generation’s urgent environmental and social challenges, and offer alternative recommendations, stating that, “none of these recommendations are straightforward. None will occur absent concerted civic engagement, global coordination, and a redistribution of power. At the same time, none rely on convenient confusion to oversell market based voluntary solutions.”

Read the Full Article
Tags: Andrew KingESG Investingfeatured
Andrew King

Andrew King

Professor Andrew A. King is a leading authority on environmental performance and innovation. His research established whether and when firms can find ways to profitably reduce their impact on the environment. His empirical tests of the efficacy of industry self-regulation helped change both private and public policy. His research now explores open source innovation and knowledge sharing. Andy was an early advocate of a scholarship on what is now called “sustainability”, and his findings and methods have influenced scholars in many disciplines. With students and colleagues, he helped found some of the most important research institutions in the field, culminating in the Alliance for Research on Corporate Sustainability. Andy has been a Marvin Bower Fellow at the Harvard Business School, an Aspen Institute Faculty Pioneer, and an Academy of Management Journal Best Paper Award winner His thesis won the Massachusetts Institute of Technology’s Zannetos Prize. Andy holds a BA from Brown University, an MS from the University of California, Berkeley, and a PhD from the Massachusetts Institute of Technology.

Related Insights

The Replication Crisis and ESG’s Throne of Lies 
Corporate Strategy

The Replication Crisis and ESG’s Throne of Lies 

May 30, 2026 - Updated On June 10, 2026
The tech dragon slayer who clashed with ‘Britain’s Bill Gates’ 
Business Challenges

The tech dragon slayer who clashed with ‘Britain’s Bill Gates’ 

April 4, 2026 - Updated On April 7, 2026
13 Boston University Questrom School of Business Faculty Recognized As Top-Cited Scientists for Career-Long Impact 
Business Education

13 Boston University Questrom School of Business Faculty Recognized As Top-Cited Scientists for Career-Long Impact 

March 24, 2025 - Updated On March 25, 2025
Social Science Is Broken. Here’s How to Fix It. 
Innovation

Social Science Is Broken. Here’s How to Fix It. 

February 25, 2025 - Updated On February 26, 2025
Shareholders Are People, Too
Global Media

Academics Question ESG Studies That Helped Fuel Investing Boom

March 11, 2024 - Updated On March 12, 2024
Breaking Barriers, Fostering Growth: The Evolution of Black Women-Owned Businesses in the U.S.
Diversity, Equity & Inclusion

Breaking Barriers, Fostering Growth: The Evolution of Black Women-Owned Businesses in the U.S.

March 4, 2024

Upcoming Events

No event found!

Get Our Insights Newsletter

Get Insights straight to your inbox by signing up now.

    Popular Insights

    • How AI Chat Search Could Disrupt Online Advertising

      How much profit do fireworks stands make?

      344 shares
      Share 138 Tweet 86
    • Insights@Questrom May 2026 Recap

      8 shares
      Share 3 Tweet 2
    • Research: Why You Shouldn’t Treat AI Agents Like Employees 

      12 shares
      Share 5 Tweet 3
    • Walk to Work: Practicing Reality in an Age of Shortcuts  

      7 shares
      Share 3 Tweet 2
    • Employees Are Relying on AI for Personal Support. That’s Risky. 

      14 shares
      Share 6 Tweet 4

    Boston University Questrom School of Business
    595 Commonwealth Avenue
    Boston, MA 02215

    Follow Us

    Newsletter

    © 2023 Trustees of Boston University

    • About Us
    • Digital Business Institute
    • Human Resource Policy Institute
    • Susilo Institute for Ethics in the Global Economy

    Welcome Back!

    Sign In with Linked In
    OR

    Login to your account below

    Forgotten Password?

    Retrieve your password

    Please enter your username or email address to reset your password.

    Log In

    Add New Playlist

    Generic selectors
    Exact matches only
    Search in title
    Search in content
    Post Type Selectors
    Search in posts
    Search in Author
    Search Events
    Filter by Categories
    Action Learning
    Artificial Intelligence in Business
    Book Club
    Books
    BU Today
    Business Challenges
    Business Education
    Business Functions
    Business Policy & Markets
    Corporate Strategy
    Digital Business
    Digital Business Institute
    Diversity, Equity & Inclusion
    Entrepreneurship & Innovation
    Events
    Expert Take
    Feature
    Finance & Accounting
    Future of Business Education
    Future of Work
    Global Media
    Harvard Business Review
    Health, Biopharma, & Health-Tech
    Human Resources Policy Institute
    Innovation
    Insights Live
    Institute for Sustainable Energy
    Journals
    Language of Business
    Leadership & Management
    Local Media
    Marketing
    Media Mention
    Multimedia
    National Media
    Newsletter Spotlight
    Op-Ed
    Operations
    Opinion
    Our Insights
    Partners in Business Ethics
    Podcast
    Publications
    Research Institutes
    Risk
    ScienceDirect
    Silicon Valley Bank
    Sloan Management Review
    Social Impact
    Special Series
    Susilo Institute for Ethics in the Global Economy
    Technology
    The Brink
    Thinkers50@BUQuestrom: Passion & Purpose
    Videos
    • Business Challenges
      • Business Policy & Markets
      • Digital Business
      • Diversity, Equity & Inclusion
      • Entrepreneurship & Innovation
      • Future of Work
      • Health, Biopharma, & Health-Tech
      • Risk
      • Social Impact
    • Business Functions
      • Corporate Strategy
      • Finance & Accounting
      • Innovation
      • Leadership & Management
      • Marketing
      • Operations
      • Technology
    • Publications
      • Journals
      • Harvard Business Review
      • Sloan Management Review
    • Insights Events
      • All Events
      • Insights Live
      • Questrom Institute Events
    • Videos & Podcast
      • Videos
      • Insights@Questrom Podcast
      • Podcast
    • Voices in the Media
    • Our Experts

    © 2023 Trustees of Boston University

    -
    00:00
    00:00

    Queue

    Update Required Flash plugin
    -
    00:00
    00:00