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StrategicCFO360: First Read: Your Digitalization Agenda

StrategicCFO360 featured insight from Venkat Venkatraman, Professor of Information Systems, on the topic of digitalizing your organization through cloud and digital technology

N. Venkatraman

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StrategicCFO360 featured insight from Venkat Venkatraman, Professor of Information Systems, on the topic of digitalizing your organization through cloud and digital technology sectors. The article focuses on the evolution of digital initiatives prior to COVID-19 and the need for businesses to adapt in today’s global economy.

He speaks to the enhancement of digitalization during the COVID-19 pandemic giving examples of some of the industries that have adapted these technologies.

“In life science, cloud computing has been used to quickly design research experiments to uncover new insights, automate laboratory and manufacturing processes and testing of COVID-19 vaccines and therapeutic candidates – in record time.”

Venkat Venkatraman
Professor of Information Systems

Venkat focuses on the importance of leaders driving change by implementing digital initiatives and offers seven categories to consider when developing a business strategy.

Venkat Venkatraman is the David J. McGrath, Jr. Professor of Management in Information Systems. He researches how established companies recognize and respond to digital technologies. The economy has seen the first-wave of transformation in asset-light settings such as software, music, media and entertainment and we are likely to see asset-heavy, information-rich sectors such as automotive, logistics, healthcare. agriculture and logistics go through significant shifts. How could today’s industry leaders defend their business models while adapting to the digital future? He is working on extending the work that was published in his 2016 book, "The Digital Matrix: New Rules for Business Transformation Through Technology" into a new book focused specifically on asset-heavy sectors.