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    Walk to Work: Practicing Reality in an Age of Shortcuts  

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    High costs push more Americans to rent instead of buy 

    High costs push more Americans to rent instead of buy 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Massachusetts’ economy surging as World Cup takes hold of region: ‘Boston can do it’ 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Insights@Questrom May 2026 Recap

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    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

    A Risk Management Nightmare at Silicon Valley Bank

    FIFA says ‘market rates’ explain World Cup prices. Economists say the market was rigged by design 

    Shareholders Are People, Too

    Corporate America Splurges on Top Execs While Skimping on Rank and File 

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    How Leaders Turn Purpose Into Daily Behaviors

    Beyond Clicks and Sales: How Advertising Shapes Company Value in the Eyes of Investors

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Tariffs and Their Economic Impact

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Navigating Internet Privacy: Unpacking Cookies, Dark Patterns, and Future Data Protection Challenges (2)

    Beyond Prototypes: Rethinking Innovation in Complex Ecosystems with Prof. Douglas Hannah

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    Is Business Broken? Season 2 out now! 

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

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    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Real Estate Ripples from a Landmark Settlement

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    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Office workers of the world unite: it’s time to revive the three-martini lunch 

    Everything Donald Trump and Allies Have Put His Name on During His Presidency 

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    A Risk Management Nightmare at Silicon Valley Bank

    FIFA says ‘market rates’ explain World Cup prices. Economists say the market was rigged by design 

    Shareholders Are People, Too

    Corporate America Splurges on Top Execs While Skimping on Rank and File 

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    How Retailers Can Capitalize on the “Refund Effect”

    Research: When Consumers Have More Control Over Ads, They Respond Better 

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Home Media Mention

StrategicCFO360: First Read: Your Digitalization Agenda

N. VenkatramanfeaturingN. Venkatraman
December 17, 2021 - Updated On November 16, 2023
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StrategicCFO360 featured insight from Venkat Venkatraman, Professor of Information Systems, on the topic of digitalizing your organization through cloud and digital technology sectors. The article focuses on the evolution of digital initiatives prior to COVID-19 and the need for businesses to adapt in today’s global economy.

He speaks to the enhancement of digitalization during the COVID-19 pandemic giving examples of some of the industries that have adapted these technologies.

“In life science, cloud computing has been used to quickly design research experiments to uncover new insights, automate laboratory and manufacturing processes and testing of COVID-19 vaccines and therapeutic candidates – in record time.”

Venkat Venkatraman
Professor of Information Systems

Venkat focuses on the importance of leaders driving change by implementing digital initiatives and offers seven categories to consider when developing a business strategy.

Tags: Digital TechnologyN. VenkatramanStrategicCFO360
N. Venkatraman

N. Venkatraman

Venkat Venkatraman is the David J. McGrath, Jr. Professor of Management in Information Systems. He researches how established companies recognize and respond to digital technologies. The economy has seen the first-wave of transformation in asset-light settings such as software, music, media and entertainment and we are likely to see asset-heavy, information-rich sectors such as automotive, logistics, healthcare. agriculture and logistics go through significant shifts. How could today’s industry leaders defend their business models while adapting to the digital future? He is working on extending the work that was published in his 2016 book, "The Digital Matrix: New Rules for Business Transformation Through Technology" into a new book focused specifically on asset-heavy sectors.

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