The Role of Green Manufacturing Costs in Consumers’ Willingness to Pay
In this Insights Q&A, a team of Questrom researchers- Assistant Professor, Marketing Chiara Longoni, Associate Professor, Marketing Remi Trudel, and ...
In this Insights Q&A, a team of Questrom researchers- Assistant Professor, Marketing Chiara Longoni, Associate Professor, Marketing Remi Trudel, and ...
As Chairman & CEO of one of the largest consumer packages goods brokerage firms in the US, John Saidnaway of ...
As Chairman & CEO of one of the largest consumer packages goods brokerage firms in the US, John Saidnaway (Questrom’82) ...
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