Nina Mazar, Professor of Marketing, and her colleagues recently conducted a megastudy with 689,693 Walmart pharmacy customers to ascertain whether text-based reminders would encourage pharmacy vaccination...
Nature Human Behavior recently published a study co-researched by Chiara Longoni, Assistant Professor of Marketing, and Carey Morewedge, Professor of Marketing on their findings examining peoples’...
Management Science recently published a study co-authored by Laurina Zhang, Assistant Professor in Strategy & Innovation, examining the effect of the #MeToo movement on the likelihood...
In a working paper recently published by the National Bureau of Economic Research (NBER), Patricia Cortés, Associate Professor in Markets, Public Policy, & Law, and her...
American Sociological Review recently published an article authored by Michel Anteby, Dean’s Research Scholar and Professor, Management & Organizations and Audrey Holm, Lecturer, Management & Organizations....
Questrom’s Andy King recently published an article in the Stanford Social Innovation Review on the “win-win” strategies businesses utilize. It explores the ways in which companies...