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    Massachusetts Economy at Risk from Trump Administration Policies  

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    Small businesses may take the brunt of tariffs, even when they’re based in the US 

    Retail’s latest tariff challenge? Setting prices. 

    Bureaucrats get a bad rap, but they deserve more credit − a sociologist of work explains why

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    Trump looking at cutting US drug prices to international levels, sources say 

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Tariffs and Their Economic Impact

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Navigating Internet Privacy: Unpacking Cookies, Dark Patterns, and Future Data Protection Challenges (2)

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    Is Business Broken? Season 2 out now! 

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

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    Life After Cookies: Who Uses Google’s Privacy Sandbox? – Garrett Johnson

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    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Real Estate Ripples from a Landmark Settlement

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    The Hidden Wisdom of Cultural Pushback

    S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

    Fusion Strategy: Navigating the Industrial Evolution

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    Small businesses may take the brunt of tariffs, even when they’re based in the US 

    Retail’s latest tariff challenge? Setting prices. 

    Best Personal Loans for a 600 Credit Score

    Why have car insurance premiums been increasing over the past years? 

    Trump looking at cutting US drug prices to international levels, sources say 

    Trump looking at cutting US drug prices to international levels, sources say 

    Small businesses in the US may take the brunt of tariffs 

    Small businesses in the US may take the brunt of tariffs 

    Executive Insights: Ned Rimer, Faculty Director, Health Sector Management Program, Questrom School of Business, Boston University (video)

    Tariffs are expected to worsen the divide between Main Street and Wall Street 

    How AI Chat Search Could Disrupt Online Advertising

    Boeing aircraft, duty-free no more 

    How AI Chat Search Could Disrupt Online Advertising

    Compounding pharmacies must stop making versions of Ozempic and Wegovy as shortage ends 

    In a ‘work-from-anywhere’ world, where are people working?

    Rising drug prices are hammering patients, employers, and insurers. Is there any end in sight? 

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    How to Monetize Volunteer-Driven Platforms 

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    How Retailers Can Capitalize on the “Refund Effect”

    How to Monetize Volunteer-Driven Platforms 

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    Leading Global Teams Effectively 

    How Retailers Can Capitalize on the “Refund Effect”

    Research: When Prototypes Don’t Yield Useful Insights 

    Transforming Products into Platforms: Unearthing New Avenues for Business Innovation

    Transforming Products into Platforms: Unearthing New Avenues for Business Innovation

    How Retailers Can Capitalize on the “Refund Effect”

    We’re Still Lonely at Work

    How Retailers Can Capitalize on the “Refund Effect”

    17 Team-Building Activities for In-Person, Remote, and Hybrid Teams

    3 Ways to Support Employees with Bipolar Disorder

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S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry

Tal GrossFrédéric BrunelJ.P. MatychakbyTal Gross,Frédéric Bruneland1 others
November 15, 2022
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S1:E1 CVS Paying the “Pink Tax” on Certain Products and the Evolution of the Electric Vehicle Industry
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Play36 min

In this episode of the Insights@Questrom Podcast, we talk to Associate Professor of Markets, Public Policy, & Law, Tal Gross, to discuss the recent announcement from CVS that they would be lowering the prices of their branded menstrual products. To do this they will eliminate what is commonly referred to as the “Pink Tax” and pay sales tax for such products in states that allow third parties to pay sales tax. Tal offers insights into the “Pink Tax”, price discrimination, and the concept of willingness to pay.

Also in this episode, Frederic Brunel, Associate Professor of Marketing, sits down with Michael Sherry to talk about the current evolution and revolution in the electric vehicle industry. This conversation covers everything from new competition entering the market to barriers to consumer adoption.

Tags: electric vehiclesFrederic BrunelPricingTal Gross
Tal Gross

Tal Gross

Tal Gross is an associate professor in the Department of Markets, Public Policy & Law at Boston University. He is also a Faculty Research Fellow at the National Bureau of Economic Research. His research focuses on health insurance and household finance. He received his bachelor’s degree from The University of Chicago and his Ph.D. from the Massachusetts Institute of Technology.

Frédéric Brunel

Frédéric Brunel

Frédéric Brunel is a consumer researcher dedicated to informing two main domains: consumer relationships and product design. His research strives for theoretical and substantive contributions and focuses on concepts of direct relevance to academia and practice. These include, for example, consumption communities on and off-line, word-of-mouth dynamics, customer relationship management and aesthetic response styles and skillsets. In order to inform these domains, Brunel is committed to developing a deep and contextualized understanding of the social-psychological and cultural factors that can guide and moderate consumers’ responses in these marketing applications.

J.P. Matychak

J.P. Matychak

J.P. Matychak is Associate Dean for Strategic Initiatives & Chief of Staff at BU Questrom School of Business. He also serves as the managing editor for Insights@Questrom and host of the Insights@Questrom Podcast. J.P. holds a BS in Business and Economics from Lehigh University, an MEd in Higher Education Management from the University of Pittsburgh, and an EdD in Administrative and Policy Studies in Higher Education from the University of Pittsburgh. J.P.’s research focuses on traditional strategic planning, new methods for strategic planning that infuse agile and design thinking methods, and leadership in higher education.

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