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[The Atlantic] America Created Its Own Booster Problems

Nina Mazar



April 12, 2022

The Atlantic recently published insight featuring Nina Mazar, Professor of Marketing, about the perception of vaccines throughout the U.S.

The article provides background and explanation about Covid-19 vaccines and booster shots, as well as information on how the American public have come to view them over time. When the first vaccine came out, the initial reaction among a majority of Americans was extremely positive because they believed that 1-2 shots would protect them from virtually all aspects of the pandemic. However, once it was revealed that the initial shot was not enough to completely protect oneself, more people grew frustrated and skeptical.

Scientists who were responsible for promoting and encouraging the American public to buy in to the vaccine rollout have even admitted they did not communicate the intricate details of how vaccines can sometimes be a long process. Nina expressed that several Americans instead now believe that scientists had “made a mistake” when it came to the previous vaccines.

Nina Mazar is Professor of Marketing at Boston University Questrom School of Business. With her focus on behavioral economics, Nina investigates how expectations, emotions, peers, and random cues in the environment affect how people think about products, money, investments, and morality, and their implications for welfare, development, and policy. Her research topics range from the dishonesty of honest people to irrational attraction to free products, the paradoxes of green behavior, tax compliance, organ and blood donation, and nudges to reduce credit card delinquency.

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