How AI Could Transform Our Judgment and Decision-Making
March 26, 2023 - LocalToday recently published an article featuring Chiara Longoni, Assistant Professor of Marketing, discussing how AI can...
Chiara Longoni is a behavioral scientist and Assistant Professor of Marketing at Boston University Questrom School of Business. Her research explores (i) the social impact of Artificial Intelligence and technology (ii) sustainability, (iii) consumer and societal welfare. Substantively, she specializes in issues related to medical decision making, sustainability in consumer and firm behavior, and messaging to promote consumer and societal well-being. Her work has been published, among others, in the Journal of Consumer Research, the Journal of Marketing Research, the Journal of Marketing, Nature Human Behavior, and Nature Communications. Her work has also been featured in popular press outlets such as The Times, Forbes, Fortune Magazine, and Harvard Business Review, in practitioner outlets such as Infermedica and Artificial Intelligence in Medicine, and podcasts such as Man & Machine and Dividing Into Data.
March 26, 2023 - LocalToday recently published an article featuring Chiara Longoni, Assistant Professor of Marketing, discussing how AI can...
February 8, 2023 The Brink recently published an article featuring Chiara Longoni, Assistant Professor of Marketing, discussing the latest AI...
One of the most promising applications of Artificial Intelligence (AI) is that of generative AI: AI algorithms capable of producing...
Why do patients distrust Medical Artificial Intelligence technologies- and are they right to do so? In this Insights@Questrom Expert Take,...
Man & the Machine’s host, Dr. Ean Bett, recently spoke with Chiara Longoni, Assistant Professor of Marketing, on her research...
Nature Human Behavior recently published a study co-researched by Chiara Longoni, Assistant Professor of Marketing, and Carey Morewedge, Professor of...
Fortune recently featured insight co-authored by Chiara Longoni, Assistant Professor in Marketing, from her published paper in Nature Human Behavior...
In this Insights Q&A, a team of Questrom researchers- Assistant Professor, Marketing Chiara Longoni, Associate Professor, Marketing Remi Trudel, and...
Even though medical AI can perform with expert-level accuracy and deliver cost-effective care at scale, why do patients overwhelmingly prefer...
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