How has the COVID-19 pandemic shaped our ability to utilize Artificial Intelligence, and how have we adapted AI to respond to the pandemic in turn? In...
Why do patients distrust Medical Artificial Intelligence technologies- and are they right to do so? In this Insights@Questrom Expert Take, Professor, Marketing Carey Morewedge and Assistant...
Man & the Machine’s host, Dr. Ean Bett, recently spoke with Chiara Longoni, Assistant Professor of Marketing, on her research focused on the social impact of...
Companies are rapidly deploying artificial intelligence to lessen the burden on service employees and create a more streamlined process. Michelle Shell, Visiting Assistant Professor, Operations &...
Research by Chiara Longoni, Assistant Professor of Marketing, explores what is known as the “word-of-machine effect,” where customers view AI as more competent than humans when...